NARS450x450

NARS, St Paul De Vence

July 1st, 2015 / by / in: Cosmeticary / No responses

NARS is one of, if not my favourite artistry brand, but definitely a premium choice for eye makeup and given the competition out there, that’s saying something. The eponymous brand was launched in 1994 by French makeup artist and photographer François Nars to a modest collection of 12 lipsticks sold in Barneys, New York. For one thing, Nars’ industry pedigree as a photographer has me convinced of his expertise for knowing makeup that flatters and intensifies on camera, and isn’t that perfect photogenic look what we’re all striving for in using beauty products?

Fun Fact from a Guardian article some years ago: “The annual bulk weight of Orgasm sold is equivalent to that of a Lamborghini”. (For the uninitiated, Orgasm is a blusher and one of the brand’s most famous cult products).

However, today is all about St-Paul-De-Vence, an affectionately named eyeshadow duo (due to its southerly French location where Nars himself hails from). It’s a newly launched eyeshadow from NARS’ Spring 2015 collection – which, for the record, is subtly beautiful and very wearable with what feels like a nod to bridal/honeymoon radiance to it.

NARS Spring 2015 Collection

NARS Spring 2015 Collection

The iridescent shade in this duo (left in the palette) is described as a ‘shimmering nectarine’, which is an accurate description since it is a richer colour than the usual highlighting offering of oyster or cream. On the right is the flat matte shade which is a marriage of taupe and chestnut like the colour of a ripe autumn leaf before it’s metamorphosed to its darker hue. These natural shades harmonise for an effortless summer look – effortless being the operative word here as the application is made simple, too. I like to apply them in a habitual format starting with the left as a wash over the lid, layering it up in the corners for extra light and reflection, and then sweep the right shade into the eyelid crease, varying layers with how intense I want the colour and juxtaposition of the duo. 

St-Paul-De-Vence

St-Paul-De-Vence

But whether you layer up with a pointed crease brush or gently apply these shades with your middle fingertip, the emulsion works perfectly in sync with a deep or more natural tan for a barely-there look. I was partly inspired to find colours like this after seeing pictures of the always exquisite Irina Shayk at the Miami Beach Bunny presentation in March this year; I turned to NARS because their eyeshadow formulations wear beautifully all-day (or night) long with a depth and pigment richer than Gatsby himself. 

Irina Shayk

Irina Shayk

When I bought mine they were down to the last two palettes so I knew I was onto a good thing. With luck, it will remain a classic edition of NARS’ because, the colours are so flattering and suited to an everyday look.

St-Paul-De-Vence

St-Paul-De-Vence

Summer 2015 – I’ll be stocking up on this duo because I’m all over that grown-up, pared-down beauty look. From Space NK stores nationwide, £25.

Beauty Laureate

x


Leave a Reply